Door hangers are something that almost everyone is familiar with, especially if they have ever lived in a suburban setting or an apartment complex. They are highly beneficial for marketing to certain individuals in specific locations because of their size and shape, which is a little rectangle. Know more about door hangers in Rockville, MD.
When you want to advertise or bring attention to your company, service, or campaign in your local region, the most common and effective alternative is to use door hangers as a promotional tool. They are incredibly affordable and simple to disseminate, and the most significant part is that you cannot ignore them.
Let’s take a more in-depth look at door hangers: what they are, how to create an eye-catching design for one, and how to distribute them so that they provide you the results you’re looking for.
An Introduction to Door Hangers: What Are They and What Do They Do?
Hanging door hangers are a kind of targeted and customized advertising that is left directly on the doorknobs of potential customers. In most cases, they advertise:
- Store openings.
- Only available for a limited period.
- Local businesses.
- Political campaigns.
- Special sales.
They are incredibly affordable to create and distribute, in addition to being rather tiny in comparison to other kinds of advertising. Despite this, they continue to be one of the most productive and successful kinds of advertising available – even more so than flyers or posters.
On the other hand, door hangers have been demonstrated to achieve success rates ranging from 4% to 5%, which is far more than the success rate that can be anticipated for a flyer, which is just 1%.
The Success Rate of Door Hangers
That may not sound like a lot, but if you’re handing out one hundred of them… But when you think about running a campaign with 2,000 people, those figures mount up.
Why Should You Advertise Using Door Hangers?
You are contemplating what to eat as you move toward your front porch. All of a sudden, your attention is drawn to a door hanger that is brightly colored and glaring you down. The image of a hot pepperoni pie next to an order of breadsticks & marinara sauce is the first thing you notice when you look at the website.